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Starbucks: Cutting In Line

I just placed a Starbucks mobile order for the first time and it was convenient. I opened the Starbucks app on my phone, selected the drink I wanted, selected a location to pick up from and confirmed payment. The app provides an estimated pick-up time which is helpful so you know when to leave. It was pleasing not having to wait in line behind 15 other customers (yes I counted). I just walked up and asked for a mobile order under my name and was handed my drink. Then I left the store. It felt like a technological advancement. The transaction was seamless, and the drink was prepared within the "2-5 minute" estimate. Read more